Today is Thanksgiving Day! It means that all Americans people sit down at the same table with their relatives, cooking before traditional meals like turkey, mashed potatoes, stuffing, cranberry sauce, yams, and pumpkin pie. But what does it means for the business? The start of the holiday sales! We hope that you have already prepared ...

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What is the difference between the first and second example? And number 2: Maybe, you will notice something in the design, maybe in the text, but the truth is lying in conversions. Relying on our experience, we sure that the first example will have much more submitted forms than the second. Why? The case is ...

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You may hear about popup ads and how it influence conversions. In fact, not all popups are equal. According to SUMO research, some of them can generate a 9.28% conversion rate, while others just a 3.1%. So, what defines the success popup? Give a context As said Gary Vaynerchuk: “Content is a king. Context is ...

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